About Us

Handmade in Devon. Trusted by Professionals. Made for Real Dogs.

We’re David & Sarah, a brother-and-sister team behind Bows & Whistles and our exclusive brand, Doggy Chic®.

The business has been established for over 20 years, with a long history of supplying quality dog products to independent pet shops and professionals across the UK. When we took over, we modernised and developed the company, introduced the Bows & Whistles name and launched our own exclusive Doggy Chic® range — bringing a fresh approach while never compromising on the quality that has always mattered to us.

Today, we design and make our Doggy Chic® products in our Devon workshop, including handmade dog collars, leads, harnesses and training products. From colourful fashion collars and lightweight Everyday Rope Leads to luxury rope leads and our Handy Halter® Figure-of-8 Lead, our products combine practical design, durability and plenty of personality.

We make our Doggy Chic® products ourselves using specialist industrial sewing machines, quality materials and strong, reliable fittings. We use UK suppliers wherever possible and carefully choose materials for comfort, durability and everyday use.

We believe that one size doesn’t always fit every dog, so we offer a wide range of sizes and adjustable designs. We can also make bespoke sizes where needed, so if you can’t find quite the right fit, just ask.

And it’s not just dogs! Some of our smaller leads and harnesses are also ideal for cats and other small pets.

In 2020, we launched our retail website, giving dog owners the chance to buy directly from us and discover the full Bows & Whistles and Doggy Chic® range.

We’re proud to be a small, independent British company, combining the experience of a long-established business with our own modern approach to designing and making dog accessories — modernising where it makes sense, without ever compromising on quality.

Trade enquiries and new stockists are always welcome.

🐾 Bows & Whistles | Doggy Chic®
Handmade in Devon

– David & Sarah

We hope you and your dog enjoy our products and thank you for shopping with us.

4.9
Based on 20 reviews
Jack R.
2 years ago
This company has been an absolute pleasure to deal with. Their products are beautifully made and to a very high standard. I mistakenly missed a line from my address when ordering which meant the parcel was sent back to sender, I mentioned it to Sarah and before I knew it another parcel had been boxed up and sent out with the updated address. I offered to pay for the postage as it was clearly my mistake but it was politely refused. I was blown away by the customer service and I will be using them again for sure. Thanks again Sarah and David. I wish you all the best
susan H.
2 years ago
This is a fabulous company 👌 When a fault appeared in my product, shortly after purchase, the response was immediate, highly efficient and the problem rectified straightaway. Well done and thank you Bows & Whistles, I will definitely be recommending you to my doggie friends!
Sandie J.
2 years ago
What fantastic customer service from this small company. I ordered two 8mm slip leads and when they arrived, realised I really needed 10mm leads. Sarah has been an absolute star, she posted out two replacements immediately, even before I had a chance to get to my local post office. The leads are beautifully made at a reasonable price and should last well. Five star products and five star customer support.
Ian A.
2 years ago
My partner and I were looking for a matching collar, lead and harness for our Westie, by chance I found Bows & Whistles, after reading a number of reviews and contacting Sarah I knew instantly that customer service was valued, any questions were answered promptly and the helpful approach in getting the correct fitting harness was unquestionable, Sarah went out of her way to ensure we had everything perfect and worked with us to fulfil our requirements, if I need anything else for our Westie I will have no hesitation in checking out Bows & Whistles website first, they are an independent family business and this is shown in the outstanding customer service they offer, to summarise, would I recommend this company ? YES 100% The quality of the items purchased are excellent and well made. Thank you so much for all you have done, it has been very much appreciated 🙂🙂🙂
Elise H.
3 years ago
Great product and fast, seamless delivery. Have a puppy who was pulling on the lead a lot and actually hurting themselves and developing a cough due to pressure from the flat collar. Bought the Handy Halter training lead and it’s instantly stopped him pulling. Great value for money. I had a problem with the lead briefly (my own fault!!) and got an answer to my query within 15 minutes. Cannot fault the customer service or products and will definitely buy from here again and recommend to others.
Marisa Y.
3 years ago
I can’t comment on their products, but their customer service is excellent. I placed an order, then realised that it wouldn’t be delivered in time, so asked for it to be cancelled and refunded. This was done quickly and graciously with no quibbles. Thank you!
Maggie S.
3 years ago
I purchased a pink dashhound collar for my miniature dachshund, beautifully made…….why I gave the review three stars was I would have preferred to have the clips the same colour as the material because being black on a small puppy the collar looks to heavy around her neck…..I am keeping the collar just because I love it and will maybe order more if they change their clips, this is just my personal preference
Hannah T.
3 years ago
What a thoroughly lovely and thoughtful company. I couldn't ask for better customer service; Sarah went out of her way to keep me in the loop. The leads are gorgeous and the perfect gift. If you're looking to support a small company who care about their customers, look no further.
Sam S.
3 years ago
Great choice of products. High quality items and fantastic colours. I purchased three sizes of the grape collar and a treat pouch. Great communication when I asked a question. Very pleased I went ahead with the purchase, and highly recommendz
Lisa C
4 years ago
Such a superb company with great products and wonderful customer service. I originally ordered a 15m training lead and after their very quick turnaround and delivery, realised it was going to be far too long for our dog, so (before using it) I returned it and asked for it to be reduced to a 7m one. Another quick turnaround, and 2 shorter leads from the original one was delivered. So kind of them. The lead(s) is ideal for training with a comfortable handle and easy to use clip, and can be shortened again, whilst on the move. Thank you so much!
Gill M.
5 years ago
Totally amazing customer service and products. Dont hesitate to order from this fabulous small company. I ordered 2 very pretty collars for my dog. They were a little on the big side so ordered again for smaller size. Immediately, my phone rang to offer help as I had reordered. I decided to keep my first order to give to my grandpuppy for Christmas. The second order fitted a treat and I love the choice of colours/patterns selected. They are lovely and soft - which is a must as she's short haired - to wear all day. I will certainly order again. SPOT ON - THANK YOU SO MUCH 🥳
Sophie B.
6 years ago
I purchased the 4m puppy training line and asked for the smallest clip possible as previous lines I've tried have been too heavy for our puppy (who's also a small breed) and have had him pinned to the floor. I received exactly what I ordered and I'm super impressed with the quality!
Mike L.
6 years ago
Very impressed with them. Wonderful service. Efficient and helpful and received items very quickly. Cannot fault them Bev
Cee T.
6 years ago
What outstanding service. I'm so happy with the harness and lead that I purchased and it really was very quick to arrive to Australia - 2 weeks! Well done Bows & Whistles!
Ann F.
6 years ago
This has to be "SIMPLY THE BEST !!" wonderful customer service ,great products . The harness ,collar and lead I ordered are simply perfect. Beautifully made and with attention to each and every detail. I cannot recommend highly enough.........shall certainly be returning to purchase from the extensive and well thought out items offered. Do not hesitate to purchase from this wonderful company and be assured of the best possible customer service ..they really do aim to please! 5 STAR +++++++++++++